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Direct Mail Programs OUTSIDE The Financial Services Industry Direct Mail Programs OUTSIDE The Financial Services Industry
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financial recruiting lists
insurance
agent recruiting
stock broker
registered representative
ethnic
recruiting program

A highly targeted, field-tested, direct mail recruiting program directed to prospects possessing characteristics that have traditionally formed the foundation of sales success in the financial services industry

What it is:

A high quality, personalized letter program, targeted to potential prospects at a stage in their careers when historically they have been open to the possibility of a career change, or who possess characteristics that have traditionally formed the foundation of sales success.

How it works:

  1. Upon enrollment you will be asked to make a commitment for the mailing of 2,400 personalized recruiting letters mailed on your behalf at the rate of 600 letters semi-monthly (or multiples thereof).
  2. Next, you will be offered a selection of 18 different targeted mailing lists from which to select names for your mailings. You may elect to mail all your letters to a single list or vary your target audience by using up to three different lists.
  3. You will then be asked to select an appropriate recruiting letter. You may select from market-tested letters available through CIS or provide your own.
  4. Lastly, you must identify the geographic area(s) to which your letters will be mailed. You may select by county designation or by specific zip codes.
  5. That's it! CIS does the rest. 600 letters (or multiples thereof) will be mailed semi-monthly to prospects you have pre-selected.

What you get:

  1. A mailing list targeted to candidates with a reason to talk with you --like female heads-of-households, or ethnic prospects by age and income, or middle management types seeking new opportunities.
  2. 2,400 personalized recruiting letters:
    • Addressed to your prospects by name;
    • Mailed in #10 white wove window envelopes;
    • Signed with a facsimile or scanned signature;
    • Printed on custom letterhead, with a tear-off response coupon returnable directly to you in an enclosed business reply envelope.
  3. Standard Rate postage affixed by stamp, not meter, to encourage opening.
  4. All materials, typesetting, and printing.
  5. An e-mailed copy of the list used with your mailing (with telephone numbers where permitted by law).

What it costs:

Letter Set Up Fee: $65.00
Per Letter Cost: 60¢ - includes the list, materials, and Standard Rate postage.

Optional Costs:

  1. Teaser Tag Line - 5 ¢ per letter for the printing of a "teaser tag line" on the outside of the envelope to encourage opening.
  2. Selective lists are subject to surcharge of 5¢ per letter.
For complete information about "The Big Recruit" direct mail program, call Marcia Glasser at 1-800-547-5478 ext. 111 today, or click on the "Information Request" sidebar.
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financial recruiting lists
insurance
agent recruiting
stock broker
registered representative
ethnic
recruiting program